Monday, August 29, 2011

GOLD TAKES ITS DEEPEST PLUNGE SINCE 2008

Gold plunged in New York, plummeting to its lowest drop in 18 months on speculation that financial markets may be stabilizing, eroding the appeal of the precious metal as a haven.”  - Bloomberg News via the Financial Post, August 24, 2011
Bullion’s fall has exceeded 5% within the past two days (as of August 24, 2011), eroding the gains of the past two weeks that sent the metal up by 16% since August 5 to a record $1917.90 an ounce on August 23. On August 16, according to the article, Wells Fargo & Co said that …“rising speculative demand from investors had pushed the market into a “bubble that is poised to burst.””
Before today, gold’s 14-day relative strength had been above 70 since Aug. 8, a signal to technical traders that prices are poised to fall.” – August 24, 2011
As a financial advisor and wealth management expert, this is the kind of information that your clients need to be aware of.  The best and quickest way to get your information across to the greatest number of people is via social media.  Why not join one of our workshops and we’ll show you how to take full advantage of all social networking has to offer you as a business professional.  For further information and a schedule of our workshops, please visit:

Tuesday, August 23, 2011

INSURANCE URBAN LEGENDS DISPELLED

Believe it or not, 29% of Canadians deem it to be true that driving a red car means more expensive insurance premiums, and a whopping  54% of us mistakenly believe that two-door cars are more expensive to insure than are four-door vehicles.  These are just some of the findings of a recent TD Insurance survey.
Overall, the online survey of 1,000 people conducted in March 2011 by Environics Research Group found that "when it comes to making significant decisions regarding insurance products and services, 63% of Canadians don't go to an insurance provider, but instead ask their friends, family or colleagues for advice (25%), rely on searching the Internet (33%), or simply go with their gut."
This hearsay approach to insurance knowledge likely plays a part in the spread of misinformation about insurance products and services. The TD Insurance survey identifies a number of these myths and legends.’- DAILY NEWS August 9, 2011
Based on the results of the survey, Canadians are putting themselves along with their assets at risk as they are making important choices with respect to insurance on the basis of hearsay and untrue urban legends.
As insurance agents, it’s more important than ever to get the word out to your clients that there are too many misconceptions floating around out there regarding their insurance policies and requirements.  Social media is the fastest and most effective way of doing just that.  Join us at one of our Social Networking for Business workshops, and we’ll show you how to communicate imperative information to your potential and existing clients.
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