Thursday, January 5, 2017

2017 is the year of opportunity for the astute FA.

Are you a Financial Advisor?  Interested in demonstrating value for your client?   Expecting more questions with #CRM2 reporting requirements? And new fee structures offered by competitors?   

These are the challenges that every FA is facing in 2017.   With new reporting and information, come new questions.   With fee structures more transparent than ever, fees come into question.   One type of new fee structures being offered: ‘pay for performance’ is anticipated to cause a movement of clients between wealth management firms.  Explaining why 3-7% performance is historically what the majority of portfolios have returned is a challenging proposition.

2017 will be filled with more questions.  CRM2 has drawn attention to fees and performance.   Client retention becomes a bigger concern for the FA.

But with crisis and challenge, there is opportunity.   Every FA now has clients that are questioning their investments and performance.  People are looking around.  This is the year to capture new clients and add significantly to your total funds under management.

The questions that are raised must be answered. 

What is needed is a tool to answer the clients’ questions and concerns, 
a tool that doesn’t require a lot of your assistant’s time to enter and process numbers, 
or preparation by you, the overworked FA.

What is needed is a tool that highlights the value added by the FA.

What is needed is a tool to demonstrate your professionalism and value.

What is needed is a portfolio analysis tool:   CRM2plus.com

2017 is the year of opportunity for the astute FA.